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Palma Congress Center achieves outstanding activity record during first half of 2023


The Palma Congress Center has announced its remarkable performance during the first half of 2023, reaffirming its position as a leading destination for meeting and congress tourism. With 47 events and 28,500 participants, the center continues to attract a diverse range of conferences and meetings, contributing significantly to the region's economic growth.

The year started off on a high note with the successful hosting of an international event for the automotive sector, which spanned almost three months and welcomed nearly 12,000 attendees from around the world. This event generated over 32,000 hotel stays, bolstering the local hospitality industry and leaving a positive impact on the city.

In addition to the automotive event, two international meetings stood out during the semester, highlighting Palma Congress Center's versatility in catering to diverse industries. The first meeting, representing the technology sector, drew 1,350 participants, while the second, focused on the beauty industry, hosted more than 1,500 attendees. Together, these events contributed over 7,300 hotel stays, further highlighting Palma's attractiveness as a prime destination for corporate meetings.

The medical, scientific, and technological congresses also played a pivotal role in the center's successful second quarter, with five events and 5,155 attendees. Among these, the ASLO Aquatic Sciences Meeting international congress in June gathered over 2,300 participants from 70 different countries, showcasing the center's ability to host globally significant events. Following closely was the AUSAPE Forum (the Association of SAP Users in Spain), which welcomed 1,220 attendees. In the medical field, the Palma Congress Center hosted the National Congress of Pediatric Allergology (SEICAP) and the Pediatric Endocrinology (SEEP) in May, followed by the Annual Meeting of the Heart Failure Association in June, further solidifying its reputation as a preferred venue for medical congresses.

The remainder of the first semester featured an array of events and meetings, each contributing to the overall success of the Palma Congress Center. In total, these meetings attracted approximately 8,500 attendees to the congress center and its hotel.

Moreover, the Meliá Palma Bay hotel also had a remarkable performance during the first half of the year, achieving an average occupancy rate of 75%, demonstrating the synergistic relationship between the hotel and the Congress Center.

Looking ahead, the second semester is expected to be equally promising, with another half-dozen congresses set to showcase the resurgence of business tourism and events in the city. Moreover, Palma is thrilled to announce its upcoming milestone for 2024, with the privilege of hosting the first international medical congress, the European Conference on Interventional Oncology (ECIO), scheduled from April 28 to May 1. With more than a thousand attendees expected to participate, this prestigious event will undoubtedly reinforce Palma's reputation as a top-notch destination for congress tourism.

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