Mallorca continues to position itself as a preferred destination for MICE tourism and it hosted the last annual meeting of the Iberian chapter of the International Congress and Convention Association (ICCA). Many professionals from the business tourism industry gathered on the island, where they had the opportunity to visit different venues, as well as some of the most emblematic places in Mallorca, all accompanied by numerous workshops and meetings, which were also held at the Palau de Congressos de Palma.
Thanks to the intense program of activities, the participants were able to see first-hand the island's excellent facilities to meet the needs of the MICE segment and the high level of specialization of all the MICE professionals, in addition to other factors that make the island a destination more attractive for business tourism, such as its complementary offer or its flight connections.
This event also responds to the large promotion effort being made by the main actors - public and private - on the island to continue increasing the recognition of Mallorca as a European MICE destination.
The seventh edition of Woman Rocks, the popular event in Spain for women entrepreneurs, was held on 4th November at the Palma Congress Center, to debate, inspire and share experiences on female entrepreneurship.
Palma de Mallorca was the setting chosen by the Spanish Society of Nephrology (SEN) to hold its last national congress, which brought together more than 1,200 experts between 11 and 13 November to share the latest knowledge and advances in research and technology that are improving the diagnosis,
EU tourism ministers held an informal meeting today, 31 October, in Palma's Congress Center, organised by the Spanish Presidency of the Council of the EU, under the slogan "The road towards the social sustainability of tourism in the European Union", where they discussed the roadmap for promoting