Meliá Hotels International, managing company of the Palma Congress Center and its hotel - recently named the “most sustainable hotel chain in the world” - presented its commitment to responsible tourism and the 2030 Agenda at Fitur (Madrid), which is fully integrated in its management model.
Gabriel Escarrer, Vicechairman & CEO of Meliá Hotels International (and also Chairman of Exceltur, the alliance of Spanish tourism companies) has become a leading pioneer and driver of sustainable tourism, and highlighted the urgency for the industry to act in two different areas, to mitigate the worst impacts of climate change through contingency plans and to work on converting the negative impact to a positive impact by drastically reducing emissions and offsetting those that cannot be reduced.
In 2019, Meliá Hotels International was named the Most Sustainable Hotel Company in the World in the Corporate Sustainability Advisory carried out by the agency SAM. As Escarrer pointed out, “among other things, this achievement is due to our progress in reducing emissions, our commitment to a circular hotel model, the extension of our ethical commitments to our suppliers, investment in employee training and development and the strengthening of our bonds with academia”. The hotel company also used FITUR to announce its “Decalogue for the Responsible Traveller” which it aims to use to raise awareness and involve the public in making sure tourism achieves a positive impact.
For Meliá Hotels International, the Palma Congress Center should serve as a platform to boost the socio-economic development of the city, to create value for its community and to encourage innovation and sustainability of the tourism sector.
As February unfolds, the lively hues of festivity cascade through Palma's streets, metamorphosing the city into a vibrant spectacle in homage to Carnival – one of the most jubilant celebrations of the year.
Meliá Palma Bay, connected directly to Palma Convention Centre, is among the 13 pioneering hotels implementing the new sustainable events program, "Road to Net Zero Events." This initiative, developed by Meliá Hotels International, aims to measure, reduce, and offset the carbon footprint of event
The Palma Congress Center has kicked off the year 2024 with a total of 11 confirmed congresses to date, 6 of which are of an international nature. This further solidifies the city's position as a growing benchmark in the Meetings, Congresses, and Conventions segment.