Mallorca Convention Bureau, the private association for the promotion and consolidation of Mallorca as a MICE destination, has just turned 40. To celebrate these four decades of effort and work, their partners came together for an emotional event that served to recognize the work of the most veteran partners, as well as to honor its founder, Tomeu Bosch, and the four chairmen of the board over the past years: Pedro Iriondo, Marco Paredes, Martín Adrover and, posthumously, Juan M. Caldentey, who passed away last year.
The event took place at the Castillo de Son Vida hotel and was attended by professionals and representatives of the main tourist companies in Mallorca. Ramón Vidal, the current chairman, highlighted the association’s success over the four decades and recalled that “we should further improve and make Mallorca a reference destination in Europe in terms of quality, innovation, professionalism and sustainability”.
The Minister of Tourism and Sports of the Consell de Mallorca, Andre Serra, closed the event by highlighting the importance of public-private collaboration for the promotion of Mallorca as a MICE destination.
Mallorca Convention Bureau currently has its largest number of partners - more than a hundred - that show the growth and good evolution of business tourism in the destination. Recently, the association has released the Mallorca Congress Manual, a high-quality document that presents the entire destination offer in a consolidated way and under a common vision.
TaPalma is the tapas & cocktails route in Palma, and this year it will be held from November 25 to 29. In addition, on November 23, two days before the gastronomic route, TaPalma will celebrate the tapas contest at the Palau de Congressos de Palma, for the third year.
Bureau Veritas, a market leader in inspection, certification and testing, has completed the certification of the Meliá Hotels International “Stay Safe with Meliá” programme of preventative measures to combat COVID-19 and has also confirmed a level of compliance of 100% in company hotels.
The spread of the Covid-19 pandemic and the need to reduce the pressure on the public health system in the Balearic Islands led to the Meliá Palma Bay Hotel and Palma Convention Centre being converted into hospitals in late March under the management of the Son Llàtzer University Hospital.